DIGITAL ALCHEMY
992A Winscott Road
Fort Worth, Texas 76126
817.249.0757
January 10, 2004
Data2Gold E-RELATIONSHIPSM MANAGER An email based CRM system that links
directly to your Property Management System.
IndeCorp
has partnered with Digital Alchemy to bring you
the e-Relationshipsm suite of services. This technology
includes an interface that allows Property Management
System users to access guest database information
and use the information to create attractive one-to-one
HTML reservation confirmations, email marketing
and sales messages, custom reports, and email comment
cards to strengthen guest relationships. This program
will allow a hotel to:
Increase Occupancy
Create Higher on-property spending
Build guest loyalty
Target email messages that increase
revenue
Building broadcast marketing lists
Create brand recognition
Reduce No-shows and cancellations
Gather more email addresses
The
Data2Gold e-Relationshipsm Manager's applications
gather and use PMS data to create and email HTML
reservation confirmations, pre-stay marketing,
and thank you notes with on-line guest comment
cards. The opportunity to provide best-foot-forward
marketing just minutes after a reservation is made
has resulted in significant reductions in cancellations
for our customers. REVPAR increases are achieved
by encouraging the guest to spend more money on-property
by informing them of spa, golf, fine dining and
other amenities one week before they arrive.
IndeCorp
has partnered with Digital Alchemy to bring you
the e-Relationshipsm suite of services. This technology
includes an interface that allows Property Management
System users to access guest database information
and use the information to create attractive one-to-one
HTML reservation confirmations, email marketing
and sales messages, custom reports, and email comment
cards to strengthen guest relationships. This program
will allow a hotel to:
The
Data2Gold e-Relationshipsm Manager's applications
gather and use PMS data to create and email HTML
reservation confirmations, pre-stay marketing,
and thank you notes with on-line guest comment
cards. The opportunity to provide best-foot-forward
marketing just minutes after a reservation is made
has resulted in significant reductions in cancellations
for our customers. REVPAR increases are achieved
by encouraging the guest to spend more money on-property
by informing them of spa, golf, fine dining and
other amenities one week before they arrive.