Digital Alchemy - Driving Revenue Through eMarketingView FLASH Version
Digital Alchemy provides leading Guest preference, electronic concierge, and upgrade offer software services to resorts, hotels, and lodging
Overview
eRelationship

Guests: you can not read their minds. But with VIP Concierge by Digital Alchemy, you can learn what is on their minds. VIP Concierge helps you personalize your guest's stay, making it more memorable for them and more profitable for you.

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Understand your arriving guests and pre-sell amenities.

Know their preferences for when you market to them later.

1. The tool allows a hotel to take special care of its guests by asking them what their preferences are.
• Would you like a USA Today or a local newspaper?
• Would you like your Welcome Beverage to be Coke, Orange Juice or Water?
• Would you like your welcome snack to be peanuts, crackers or fruit?
• How may we stock your refrigerator, so that you can spend your vacation on the slopes/beach, rather than in the grocery store?

Ask any questions you'd like!

2. The second part of this tool allows a hotel to find out what a guest’s interests are so that the hotel can target that guest for future stays.

For example:

When you visit the area which of the following do you enjoy? (Check all that apply):
• Golf
• SPA
• Wine Tasting
• Music Festivals
• Sports

3. Another creative use of the technology is to sell services and products before guests arrive.

For example:

• The National Hotel in Miami Beach uses their Pre-Stay Marketing email to sell transportation from the airport and amenities like in-room massage.
• Other hotels use VIP to schedule special activities from spa appointments and dinner reservations to ski lessons and rafting trips.

VIP Concierge helps personalize your guest's stay making it more memorable for them and more profitable for you. Sell to your guests before they arrive and again after they’ve left!

Digital Alchemy leads in complete email CRM services to the hospitality industry, including web portal access for clients