Social Media has become one of the main ways to communicate and interact with consumers. According to Buddy Media, a social media marketing company, banners and other ads have become a thing of the past and Facebook has become the most popular social network in the world. Facebook offers so many different ways to interact with consumers that it can become confusing and a bit overwhelming. Buddy Media offers help by discussing 10 ways to engage your fans on Facebook! It is important to be in constant communication with your fans and these strategies have produced the results you're looking for.

Tip 1: Content is King; Determine your target market and concentrate your content on information that is familiar to your fans. Mix in something brand new to increase the impact!
Tip 2: Leverage Your Assets; The saying is "don't fix something that isn't broken." Like mentioned above, familiarity is important but be careful not to be repetitive. Leveraging pre-existing assets allows for brand consistency and recognition.
Tip 3: Fans Only; To get lots of Facebook fans offer promotions or special offers for "fans only". This will spur first time users to "like" your brand for content reserved for brand advocates.
Tip 4: Keep it fresh; Users expect constantly changing content. Keeping returning users engaged is important to the success of your Page. DO NOT let your page get stale!
Tip 5: We Have a Winner; Limited time promotions and contests are great to make sure consumers are returning to your page. This will increase traction on your page and leave them asking for more!
Tip 6: Comments Spur Conversation; Allow your fans to voice their opinion and respond to them. It is important for them to know that you care about what they have to say. They're not there just to like your page. They want something. Give it to them.
Tip 7: Let Users Guide Content; Frequent content changes are important. If you're running out of ideas, engage your fans by asking what content they would like to see on your Facebook page.
Tip 8: Set Engagement Goals; Let your fans know of the goals you have for your page. The more you engage them, the more likely they are to help you succeed.
Tip 9: Start a Conversation; Show an interest in your fans. Respond to their comments, ask them questions, and give them a call-out when you share their thoughts.
Tip 10: Publish or Perish; What's the point of a Facebook if you don't use it? If you're not letting your fans know what's happening on your page, most likely they won't return. Your continuous posts will drive users back to your page.

Time brings more competitors and more choices for a consumer. Don't wait another second to start referring to these tips for your Facebook page! You want to draw consumers in and KEEP them! This is a brief summary of an article by Buddy Media. If you want to read more about these 10 tips, they are available here.